After hitting rock bottom in 2025, the Two Oceans Marathon is undergoing a complete renaissance. A great deal of the credit for the revival must go to Stillwater Sports who were chosen as the event’s professional staging partner. However, perhaps their most impressive achievement to date has gone largely unnoticed – landing a dozen new sponsors for the 2026 event. Even more impressive is that Stillwater Sports only started engaging with prospective sponsors in September 2025.
I had a fascinating chat with Stillwater Sports MD Michael Meyer about just what is involved in securing sponsorship deals for the Two Oceans Marathon and some behind the scenes insights.
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